Vik and Fleet product trainer in the sports shoe market . for one of their main products they…
Vik and Fleet product trainer in the sports shoe market . for one of their main products they they have the following demand curves
Vik Pv =175 – 1.2Qv
Fleet pf = 125 – 0.8Qf
Where p is in£ and Q is in pairs per week
The firm are currently selling 80 and 75 pairs of thire products per week respectively
A .what are the current price elastic ties for the products
B. Assume that the VIK reduces its price and increase its sell to 90pairs and that this also cause a fall in Fleet’s sales to 70 pairs per week that is the cross elasticity between the two products
C. Is the above price reduction by Vik to be recommended ? Explain your answer