Healthcare Marketing at the Department of Veteran’s Affairs

Discuss how the VA can legally market their services and products (e.g., federal requirements, state mandates, etc.)

Defend three (3) marketing principles and/or theories that you believe are most promising for your healthcare system

synthesize the success of its marketing efforts

 

Report your findings by using one (1) of the methods below:

  • 4-5 page fact sheet for the general community.
  • Letter to the CEO of your selected healthcare system.
  • Infographic
  • Power Point presentation for a Board of Directors (10-12 slides; speaker notes as needed to support assertions).

 

The use of first person is permitted for this assignment. APA formatting  (e.g., title page, conclusion, reference page, etc.) should not be                        used.

 
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