1. Search online for information about the amusementindustry. Identify three key success factors…

1. Search online for information about the amusementindustry. Identify three key success factors in theindustry.2. Visit Premier Rides’ Web site. Describe the company’sstrengths and weaknesses. What opportunities andthreats does the company face?3. Which of the three strategies described in thischapter is Premier Rides pursuing? What advice canyou offer Jim Seay about the company’s strategy?

 

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