1. How much of a change in script does setting your own price constitute? 2. Would this be seen as…

1. How much of a change in script does setting your own price constitute?

2. Would this be seen as a competitive advantage in the restaurant industry?

3. How dependent on the U.K. culture is the idea? Would it work in the US?

It sounds like a recipe for financial ruin: A restaurant that allows customers to pay what they think their meal is worth. Yet the business tactic is proving a success and ?opaywhat- you-like??

 
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